Our Mission.

Humboldt Made is a community of Makers, Artisans, Entrepreneurs, Farmers and local Leaders who drive sustainable ideas and change across the Redwood Coast economy.  We execute projects that positively impact our communities through public outreach and engagement, resource management, strategic growth facilitation, networking and community event production.

A little background

Humboldt Made was initiated by the County of Humboldt in 2010 to spur the growth of a diverse array of makers and producers. The idea was to bring entrepreneurs together, identify their common strengths and weaknesses and through networking and collaboration overcome obstacles and achieve great things together. Creating brand awareness and increased sales beyond Humboldt’s borders was key, the end result being a sustainable, local economy. 

 

Who we are

Our Organization’s work is largely conducted on the un-ceded territory and traditional ancestral homeland of past, present and future Indigenous Nations: Hupa, Karuk, Mattole, Tolowa, Wailaki, Wiyot, Yurok, and other original inhabitants of Humboldt County.

 
 
 

Past activities

We execute and collaborate on a wide variety of community benefit projects across the Northern California Redwood Coast, here are just a few that we are exceptionally proud of.

  • Consumer Awareness Activities including: Go Local campaign, Buy local -local purchase total shown on purchase receipt, Humboldt Made Premier night attended by over 400 residents. Numerous in-store demonstrations of food and wellness products. Anniversary celebrations with product demonstrations at Humboldt County grocery stores: Rays Food Place, Wildberries Market, and Eureka Natural Foods.

  • Sunset Weekend Show (Palo Alto, CA)

  • Developed regional branding materials in the name of Humboldt Made, including logo, values, photography etc.

  • Attraction of buyers from institutions outside the region to be introduced to local producers

  • Workshops, one-on-one technical assistance and mentoring for entrepreneurs-Direct to Consumer Selling, IDEO training in product innovation, Preparing for Trade Shows, Testing Price Sensitivity, packaging for high end markets, etc.

  • Development of tourism materials-manufacturing facility tours to encourage tourists to stay another day

  • Consumer awareness campaign-Join the Movement-promoting Humboldt Made membership

  • Consumer awareness and community development activities- "Love Where You Live Campaign" including promotional materials and community activities.

  • Local events including Oyster Festival, Fourth of July Celebration, HumArts Holiday Celebration

  • Fundraising: annual dinners, ongoing corporate and community donations, community events

  • Developed and began running Eureka Visitors Center and gift shop in Clarke Museum. Created new staff positions to support local tourism, including concierges to assist tourists.

  • Creation of Oysters and Ales (local seafood and brewers), Fervor Fest (local fermented products), and other smaller events that highlight specific segments of the local Humboldt County manufacturing businesses.

  • Buyer Tours expansion into industry segments beyond food and wellness

  • Attended  Seatrade exposition in Florida to attract cruise ships to Humboldt Bay. Planned and implemented the hosting of a cruise ship in May of 2018.

  • Humboldt Made booth at the Expo West Natural Products Show in Los Angeles

  • Created Friday Night Market in the Clarke Plaza across the street from the Visitors Center.

  • Awarded contract from the Eureka Lodging Alliance to plan, market, and implement five major Eureka events in the off and shoulder season. This allowed for the hiring of a Eureka Event Coordinator who has in addition to planning these events has also partnered with various other local events to help drive attendance.